NEW! Internationalized Domain Names Interface
January 12, 2008
What do you do when you want to generate Web traffic to your site, but the visitors you’re trying to reach use non-ASCII characters on their keyboards?
Now, there’s a solution: Internationalized Domain Names (IDN). An IDN is a domain name where the non-ASCII characters have been converted to ASCII to be read in web browsers. Non-ASCII characters can range from the entire character system found in Japanese or Hebrew to a few special characters found in French or Italian.
Essentially, IDN allows you to express a domain name in a foreign language.
What does an IDN look like? Let’s take a look at BJÖRGVIN.COM. Since this name has a non-ASCII character Ö, the IDN domain will be XN- -BJRGVIN-B1A.COM. The XN- – indicates the domain is encoded, BJRGVIN-B1A is the ASCII version of the original name, and the .COM extension is standard and requires no encoding.
Customers can now search for domain availability on .COM and .NET domains in over 100 languages! You’ll find the new IDN Search in the Domain menu as Internationalized Domain Names (IDN).
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